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Bright & Strong Truly Radiant™ Toothpaste

    Arm & Hammer™

    Bright & Strong Truly Radiant™ Toothpaste

    WHITEN. BRIGHTEN. STRENGTHEN. REPEAT.
    • The only toothpaste with Triple Enamel Protection:
      • STRENGTHENS enamel with fluoride
      • NEUTRALIZES enamel-eroding acids with baking soda
      • REPAIRS the enamel surface with Liquid CalciumTM Technology
    • Naturally powered by ARM & HAMMER™ Baking Soda for healthier teeth and gums*:
      • penetrates between teeth and along gum line for a deep clean
      • low abrasion formula that won’t damage enamel
      • safely whitens with the gentle power of baking soda
    • Liquid calcium™ technology helps repair the enamel surface by filling in tiny cracks and restoring tooth-strengthening minerals
    • Clinically proven to whiten teeth in just 5 days with our enamel safe whitening formula
    • Restores gloss and luster for a brighter smile
    • Fluoride cavity protection and enamel strengthening
    • Crisp Mint Flavor
    *when used as part of a complete brushing routine
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    Product Ingredients

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